Friday, March 6, 2009

Back End Sales The Road To Creating Massive Wealth Online

What is a back end sale? This a question that can be answered by the way McDonalds and Walmart, billion dollar companies to say the least ,structure their marketing efforts for maximum profitability. If these guys are doing it, we as internet business owners, need to follow their lead and implement these strategies for creating massive wealth online.What is done first with a marketing campaign is a entry level product is offered that has very little, if any profit margin after marketing expenses. With McDonalds its their 99 cent hamburger, with Walmart it would be probably toilet paper. They don’t make millions directly from the sale of these products but they do get customers in the door.The reason behind this is to get people to start buying from you by offering a bargain priced item and when purchased a relationship is built between customer and business owner. Customers then return time and time again to purchase ,not only the bargain item, but also more expensive, back end sale items, which have much greater profit margins.We as internet business owners need to structure our businesses the same way, where we offer a free dvd or a low cost e book to start building relationships with our customers. Remember, its not the product that is so important on the front end , it is the relationship that is being built, potential customers are buying you first and then the product. This is the reason why offering high profit back end sales are the road to creating massive wealth online.When first starting a internet business look for a company that already has this type of profitable business model in place. Direct sales Network Marketing companies are an excellent place to start an internet career because they usually have multi levels of back end sales products.Learn from the people who have the level of success that you want. Build the right internet business and start ,creating massive wealth, living a life of true freedom, designed the way most only dream about.

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